If your subject line fails to impress, the recipient will be less receptive to your future emails. It’s the first impression the reader has, so make sure it catches their attention. The subject line sets the tone for the rest of your email. Try out a new subject line for emails that have not been opened. In this case, a new subject line might lead to higher opens and responses. This will keep your original message in the thread, and your recipient will remember what your email said.īut what if your original email had a subject line that did not appeal to the recipient? They might not even have opened the first email! You could always follow up by just replying to your earlier email. Spend some time creating your subject line This will allow you to craft a compelling email body centered around that objective - increasing your chances of making a connection with the recipient. That’s why it’s essential always to have a clear idea of your follow-up’s objective. Whether it’s because you need information from the recipient, want a confirmation message from your recipient, or hope to schedule a call - there’s always a purpose. You’re sending the follow-up email for a reason. Here are some tips that will help you craft an excellent follow-up email.
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